Total volume sales rise by 5% in 2024 to 206 million litres, with Non/low alcohol beer as the best performing category in 2024, with total volume sales rising by 7% to 21 million litres. Florida Bebidas SA is the leading player in 2024, with a total volume share of 82% which is planned to continue into 2025. Total volume sales are set to grow at a CAGR of 4% over the forecast period to 253 million litres